Inbound Marketing Strategy

Generate qualified inbound leads

B2B Inbound Marketing Strategy Services

As an inbound marketing agency in Leicester, we offer a range of inbound packages to suit your business goals.


B2B Inbound Marketing Strategy

A solid inbound marketing strategy is the key to engineering marketing success. Inbound marketing is focused on creating valuable and relevant content that your prospects will want to read.

Our strategy process identifies your personas, which channels are most appropriate for you and what content you should be creating.

Innovative engineering companies are looking for content online and inbound marketing can help you to get found by the right people.


Inbound Starter Package

For business owners that want to try inbound marketing and asses it's impact on their bottom line
  • Inbound Marketing Strategy and Planning
  • Monthly Content Marketing Campaigns (Blogging, Landing Pages and Email)
  • Staged SEO Improvements of Website
  • HubSpot Set-up and on-going management
  • Social Media for Campaigns
  • Monthly Meetings to Discuss Progress with the Team
  • * Requires HubSpot CMS Professional (£245/mo)
  • * Minimum 6 month contract

Customer Testimonials

Challis Marketing is great to work with. The team is very knowledgeable and enthusiastic about meeting the needs of our business.

Mark Stretton, Communications Manager, HMC

Challis Marketing has greatly improved our online marketing, especially in both organic and paid search engine results. Sarah is a very knowledgeable strategic marketer and it’s great to work with someone who has an in-depth understanding of our business.

Kevin Simpson, Technical Director, European Thermodynamics

Challis Marketing was instrumental in helping me to position my business for the right audience. They created insightful and knowledgeable blogs that really engaged with my prospects on social media and my website.

Ahmed Fareed, Founder, Tech Chaps

Challis Marketing massively boosted my prospecting efforts on LinkedIn. We were engaging with hundreds of new prospects every week and achieving numerous serious sales conversations every month.

Dr. Stephanie Gordon, British General Manager, Qing

Sarah is a perfect marketing professional. She delivers work with great knowledge, reliability and professionalism. These skills are very hard to find in one person.

Vadim Shelomyanov, CEO, INVAR Technologies

Sarah is an outstanding digital marketing professional who has restructured our marketing plan and goals. She is extremely enthusiastic about her work and is constantly coming up with improvement ideas.

Anthony Ibekwem, Founder, U-2-Me

About Challis Marketing – Inbound Marketing Strategy

As an inbound marketing agency in Leicester, we offer a range of inbound marketing services to suit your business goals. We want to work with ambitious companies that are ready for long-term growth.

If you’re looking to develop your B2B inbound marketing strategy or re-evaluating your current approach to marketing, now is the perfect time tobook a 30-minute consultation with us.

Do you struggle to be consistent with your digital marketing? Is it time to streamline your strategic marketing plans? Or perhaps you need to better communicate your products and services to potential customers? We’re here to help.

We have a range of services that have been refined and developed into monthly packages for straightforward, management of activities. You can see more below. For more information, see our FAQ section, book a call or request a quote.

Creating your Inbound Marketing Strategy

Inbound marketing is a long-term investment into the growth of your business, not a one-off tactic.

Before putting together your strategy we ask for as much information as you can provide on your business. We then work with you to solve your inbound marketing challenges. We can help you to identify your target market, your closest competitors and to develop your strategy to put your best foot forward.

B2B Inbound Marketing Strategy