Sarah Challis
B2B Marketing for Beginners: Strategies for Success in 2024
Get ready to drive real B2B marketing results.
This video explains b2b marketing for beginners and goes into some more advanced strategies like Account-Based Marketing (ABM).
Discover the most effective marketing strategies businesses use today to stand out and succeed.
Learn the core strategies, from content and email marketing to SEO and social media, and dive into advanced techniques like strategic partnerships and customer advocacy programs. Plus, I break down how to measure success with key metrics like conversion rates, CAC, and LTV.
By the end of this video, you'll be equipped with the tools you need to optimise your marketing, save time, and increase ROI. Let me know how you get on! :-)
Timestamps
00:00 Intro
01:32 About B2B Marketing
02:09 Key Trends in B2B Marketing
02:51 Core B2B Marketing Strategies
04:12 Advanced B2B Marketing Tactics
05:40 Measuring the Success of B2B Marketing
07:48 Summary and Outro